Jon Norris on a 1950s approach to content strategy: The content marketing show 2013
Jon Norris, from the accountancy firm Crunch, look at some of the tired and tested processes that we could use for our content strategy....
Steven has over 15 years managing digital content teams across a wide variety of different industries - defining content strategy, News SEO direction and working with Product teams to improve editorial tools. He is also Chair of the Journalism Advisory Board with the Association of Publishers and a keen speaker at industry events.